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Home  |  How to Perform a Social Return on Investment

How to Perform a Social Return on Investment - Download

Social Return on Investment (SROI) is a way of measuring the impact of projects or programs that is especially suited to the work that non-profits do. To see the difference, let's move from a for-profit to a non-profit mindset. A for-profit's return on investment (ROI) focuses on money only. Because non-profits don't often generate revenue, this measure is less useful. Instead, non-profits often track outcomes like the number of clients served.

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